Claude Guévin
speakertrainer, CPA, CA, corporate director and consultant

Claude Guévin's conferences and training workshops:

  • Duration: approximately 60 minutes, adaptable.
  • Workshop: 2 to 6 hours, depending on your needs, tailor-made.
  • Conferences available in French and English.
  • A preparatory call is planned to adapt the content of the conference.

Real leaders plan, mobilise and perform!

The world (customers, products, technologies, employees, industries, etc.) is changing and those who do not adapt will not survive.

Leaders must therefore constantly innovate, perform and push their limits.

Are you a leader?

  • Leaders focus on the future, do you have a strategic plan?
  • Leaders are mobilisers, do you apply good business practices?
  • Leaders want to be the best, do you measure your performance?

Claude Guévin, speaker, will explain how to become a true leader and why leaders are condemned to excellence, in addition to sharing his various experiences.

Making your organisational changes a success

Nothing is more permanent than change. No organisation can hope to survive in the medium term without making major changes to its organisational structure.

Claude Guévin, speaker, is a master in the art of effecting change and, above all, getting people to embrace it. In his talk, he will discuss:

  • How do you make a solid plan to make your changes?
  • How do you involve your people in the process of your plan?
  • How do you get your customers to accept your changes?
  • How to solve resistance?
  • How to build a strong team synergy after the implementation of changes?

After his lecture, you will be better equipped to make the changes you need to make in your organisation. And who knows, maybe you'll even enjoy it!

Claude Guévin offers various training courses tailored to your needs.

Here are some of the training titles he can develop with you.

Leadership and team-building training :

  • Real leaders plan, mobilise and perform

Consult all our training courses on coaching and leadership.
Consult all our training courses on team mobilisation.

Training on change management :

  • Corporate restructuring

See all our training courses on change management.

Biography of Claude Guévin :

Claude Guévin, speaker, was president of Groupe Lou-Tec inc. from 2012 to 2018. Lou-Tec is the largest network of heavy machinery, equipment and tool rental centers in Eastern Canada. During his tenure at the helm of the company, Mr. Guévin completed 3 major mergers and acquisitions, and the company recorded annual growth of over 15%, the highest in its industry.

Mr. Claude Guévin has also held various positions within Rona over the past 25 years, including Senior Vice-President and Chief Financial Officer from 2001. He was at the heart of the major strategic orientations and a major contributor to the transformation of the company from a cooperative to a national leader, with sales of over $6 billion. He also led Rona's initial public offering and listing on the stock exchange.

A recognized leader in negotiation, he has completed more than 30 major acquisitions in Canada generating $3.5 billion in sales and has led the real estate development and construction of the country's big box stores.

Claude Guévin received the CFO of the Year award from CFO Canada in 2008. He is currently Vice-President of the Marie-Vincent Foundation and the Marie-Vincent Centre of Expertise. Having worked in private and public companies in the retail and distribution sectors, he knows how to create and innovate in the development of a business plan.

With his communication and teaching skills, this leader has the talent to mobilise his teams to carry out projects and achieve results.


  • Team mobilisation
  • Coaching & leadership
  • Change management
  • Entrepreneurship


  • Wireless headset
  • Small table (for notes and water bottle)
  • Laptop computer
  • Remote control
  • Projector and screen

Claude Guévin in conference:

VITRINE OF speakers- St-Hyacinthe 2019

Interviews with Claude Guévin :

Full interview on PROFIL DE SUCCÈS (Fall 2018).

Claude Guévin talks about his conferences:

PepTalk on the road with... Claude Guévin