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speaker, digital trainer and consultant

Bruno Guglielminetti

speaker, digital trainer and consultant

An inspired and inspiring communicator, recipient of several awards in the field, Bruno Guglielminetti, speaker and digital consultant, has been a leading figure for over twenty-five years when it comes to new technologies, communication, and social media.

Bruno Guglielminetti’s lectures:

Duration: approximately 60-90 minutes, adaptable.
Conferences available in French and English.
A preparatory call is planned to adapt the content of the conference.
Groupe illimité.

Bruno Guglielminetti’s training workshops:

Duration: 1 to 6 hours, depending on your needs. Duration may vary according to the topic and angle.
Available in English and French.
A preparatory call is scheduled to adapt the training content.
These training courses and workshops are designed for groups of 10 to 25 participants, to deepen and put into practice the targeted skills.

USA: Our Digital Dependency
The current digital era relies on infrastructures and services dominated by American tech giants, making Canada and Quebec heavily dependent on the GAFAM. In an uncertain geopolitical context marked by protectionist decisions from the United States, this dependency poses major strategic risks. How can the country’s digital sovereignty be ensured and economic resilience maintained in the face of external pressures? This conference explores the issues, potential threats, and solutions to develop sustainable digital autonomy.

Topics covered:

Understanding current digital dependency

The impacts of an unstable geopolitical context

Digital sovereignty initiatives around the world

Strategies to strengthen digital sovereignty

Towards realistic digital independence

This conference provides concrete insights into the measures necessary to ensure the technological independence of Canada and Quebec while maintaining the competitiveness and security of our digital infrastructures.
Artificial Intelligence
Bruno Guglielminetti’s talk focuses on a major topical issue: artificial intelligence (AI). AI is an emerging technology with the potential to significantly transform our professional and personal lives. The latest advances in AI have led to innovative applications in diverse fields, such as healthcare, finance, logistics, retail and many more.

In this talk, the digital specialist explores the different aspects of AI and how it can affect our daily lives. He also presents the challenges that AI poses to our society and the ethical concerns that arise from it.

Bruno Guglielminetti examines the benefits that AI can offer, such as the automation of repetitive tasks, data-driven decision-making, improved productivity, and discusses the opportunities that AI can offer in complex problem-solving and decision-making.

This conference is aimed at anyone interested in AI, whether professional, academic or simply curious. It will provide a unique opportunity to understand how AI is likely to change our lives in the future, and how we can prepare for the impact of this technology.

Discover how AI can transform your professional and personal life. Invite Bruno Guglielminetti to give you this exciting and informative talk on AI and its potential for today and in the future.

Mastering the Art of Writing Prompts for Generative AI
In today’s dynamic world, Generative Artificial Intelligence (GAI) is emerging as an essential tool for companies and organizations looking to boost efficiency and creativity. This 60-minute conference is designed to give you the keys you need to fully exploit the potential of GAI, particularly through platforms such as ChatGPT, Copilot and Gemini.

*This topic is also available as a workshop.

E-commerce in 2024-2025
E-commerce has experienced rapid growth in recent years, and it is expected to continue expanding significantly in the years to come.

In this conference, Guglielminetti explores current e-commerce trends and how they will evolve over time. He also discusses the opportunities e-commerce offers businesses of all sizes, as well as the challenges they must overcome to succeed in this field.

The expert addresses the latest technologies used in e-commerce, such as artificial intelligence, virtual and augmented reality, as well as mobile payments and e-commerce applications.

This conference is aimed at anyone interested in e-commerce. It will provide a unique opportunity to discover the trends and technologies in e-commerce, as well as the opportunities they offer for businesses and consumers.

The Latest Digital Trends in Business
Artificial intelligence, chatbots, personal assistants, and more—these terms capture the imagination of those looking to explore new ways to improve their performance and go beyond the competition. But concretely, how can this be achieved? This conference directly answers this question with clear explanations and practical examples that can be adapted to different contexts.

Artificial Intelligence in Customer Service
Artificial intelligence, smart kiosks, personal assistants, and chatbots are all technologies and tools that can enable a different, innovative first contact and lead to an extremely personalized service.

When artificial intelligence serves customer service and the customer experience. Want to learn more?

Social Media in Business
An essential part of recent years, social media is now everywhere. While you use it to catch up with your friends and family, your customers are also using it to search for information and share their customer experience.

Podcasting, a New Marketing Tool
Although podcasting has been around for several years, the Quebec audience seems to be just discovering this new form of entertainment and information. Easy to produce, podcasts have become a relevant marketing tool to maintain a strong connection with existing customers and build new relationships with potential ones. Learn how podcasts can help you position yourself in your market and discover inspiring stories.

Crisis Communication and Management: Current Issues

There is no shortage of unfortunate stories of customers that started on social media, only to end up on the front page of newspapers or become the main topic on the morning radio show. Through examples and practical advice, Bruno Guglielminetti, speaker, provides you with the tools necessary to minimize the risks of such a situation.

The Information Revolution
The world is changing, and so is the way we consume information. Over the past 20 years, people have changed their habits for staying informed, and those who provide information have altered how they circulate it. Bruno Guglielminetti invites you in this conference to look at the other side of the lens, the news, and discover how information reaches you today and how you can better manage it.
Mastering the art of writing prompts for generative AI
In today’s dynamic world, Generative Artificial Intelligence (GAI) is emerging as an essential tool for companies and organizations looking to boost efficiency and creativity. This 60-minute workshop is designed to give you the keys you need to fully exploit the potential of GAI, particularly through platforms such as ChatGPT, Copilot and Gemini.

Objectives :
- Understand the fundamentals: Introduction to the basics of generative AI and its impact on business processes.
- Writing effective prompts: Learn how to formulate precise, clear queries to obtain optimal responses from generative AI.
- Optimizing use: Discover advanced techniques for maximizing the effectiveness of ChatGPT, Copilot and Gemini in various business contexts.
- Practical case studies: Analysis of real-life scenarios and live demonstrations to illustrate best practices.
- Interactive session: Q&A and practical exercises to reinforce acquired skills and enable participative learning.
Target audience:

This workshop is aimed at professionals from all sectors, whether executives, marketers, developers, content creators or salespeople, wishing to improve their use of generative AI to boost productivity and innovation within their organization.

Benefits for participants:
- Acquire practical knowledge to use generative AI effectively.
- Increased quality and relevance of responses thanks to better-written prompts.
- Save time and increase efficiency in daily work processes.
- Opportunity to stand out from the crowd by using cutting-edge technologies to solve complex problems.
Other communications and social media training :
Bruno Guglielminetti offers a variety of training courses tailored to your needs. Contact us to find out more.
- Social networks in business
- Dynamic community management
- The podcast, a new marketing tool
- Communication and crisis management: current issues
- The latest digital business trends
See all our social media training.
See all our training courses on communications.
Bruno Guglielminetti, speaker, is also available for variousanimation mandates. Contact us to find out more!
Bruno Guglielminetti is also one of the trainers for the webinars Formax series. Find out more at webinars .

Biography of Bruno Guglielminetti :

Now an independent digital consultant, Bruno Guglielminetti was previously Managing Director of the Digital Division of the Just For Laughs Group. Prior to that, he was Director of the Digital Practice at NATIONAL Public Relations for 4 years. There he leads the Montreal digital team.

On a day-to-day basis, he advises NATIONAL’s clients on their communication strategy with the various digital platforms. This includes the use of the Internet, social networks and applications in a business or crisis management context.

But it was during his 23 years at Radio-Canada that the public discovered him. From 1987 to 2010, he was both a program producer and the in-house specialist in new technologies at Radio-Canada. Before leaving the public broadcaster, he produced the first four seasons of the show Christiane Charette on the Première chaîne.

Since 1994, Bruno Guglielminetti has been interested in the convergence of traditional media, new technologies and, more recently, the impact of social networks in our societies. In fact, he was responsible for the first French-language program available on the Internet (Radionet@), as well as the first election or referendum coverage on the Internet in Canada.

In parallel to his activities as a producer and columnist for Radio-Canada, Bruno Guglielminetti worked in the written press for 13 years. From 1996 to 2003, he wrote a column in the Montreal daily La Presse. From 2005 to June 2010, he wrote a weekly column in the daily newspaper Le Devoir.

He is the author of the best-selling book “Les 1000 meilleurs sites en français de la planète” published by Logique. In 2003, he received the Communicator of the Year Award from the International Association of Communication Professionals.

In 2004, the OQLF awarded him the Mérite de la langue française in the field of new technologies. In May 2009, he received the Award for Excellence in Science and Technology Journalism from the Canadian Advanced Technology Alliance in Ottawa. A tribute that establishes him as “the Fernand Séguin of high-tech” in Canada.

THEMES :

Communications and media
Crisis management
New technologies
Social networks
Brand and image
Public Relations
E-commerce
Blogs, vlogs and podcasts
Artificial intelligence

TECHNICAL REQUEREMENTS :

Micro
Small table or lectern (to hold notes and water bottle)
Bruno does not have a PowerPoint presentation.

Balado de Bruno Guglielminetti

Mon Carnet, Le Podcast

Pas de livres

LISTEN TO :

Pas de livres

Ses articles

Mon Carnet, Le Podcast

Bruno Guglielminetti

in conference

Watch the excerpt of Bruno’s conference presented at our SPEAKERS SHOWCASE of 2024.

Watch the conference excerpt by Bruno presented at our SPEAKERS SHOWCASE on November 1, 2017, at the ALT Hotel Quebec:

Interviews with

Bruno Guglielminetti

HOW IT IS – Discussion with Bruno Guglielminetti at the time of COVID-19

PepTalk on the road with… Bruno Guglieminetti

PepTalk on the road with… Bruno Guglielminetti

View all interviews with our speakers

What our customers say:

« We were extremely satisfied with Bruno’s entertainment. His constant presence, professionalism and ability to adapt throughout the event were remarkable. He exceeded our expectations in every way! »

Colab innovation sociale et culture numérique

« Mr. Guglielminetti was truly generous with his comments, so appropriate for the people attending the Café Scientifique and so complementary to the researchers who were the other two panelists. In short, he was Perfect. »

CHUM Research Center

« The members of our association thoroughly enjoyed Mr. Guglieminetti’s talk! He was entertaining, informative and generous with his time to answer questions. In short, he lived up to our expectations! »

The Media Word

Je parle au nom de toutes les personnes présentes durant la conférence pour vous dire à quel point la présence de M. Guglielminetti a été appréciée! J’ai même eu la chance de m’entretenir avec lui brièvement avant que la conférence débute et ce fut fort agréable.

La conférence était claire, dynamique et très instructive, je suis certain que nous avons tous beaucoup appris cette soirée-là. Le conférencier a su nous faire découvrir le monde de l’IA sans être alarmiste, tout en balançant habilement ces propos.

Je recommande fortement cette conférence.

Bibliothèques de Laval

L’AI a suscité beaucoup d’intérêt et la conférence de Bruno Guglielminetti a été très appréciée par l’auditoire. Nous avons eu des retours très positifs et enthousiastes à l’idée de l’intégrer davantage dans leurs organisations. 1 h cela passe vite, on en aurait pris un peu plus. 😊

MRCVR

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Bruno Guglielminetti’s lectures:

Bruno Guglielminetti’s training workshops:

USA: Our Digital Dependency

Artificial Intelligence

Mastering the Art of Writing Prompts for Generative AI

E-commerce in 2024-2025

The Latest Digital Trends in Business

Artificial Intelligence in Customer Service

Social Media in Business

Podcasting, a New Marketing Tool

Crisis Communication and Management: Current Issues

The Information Revolution

Mastering the art of writing prompts for generative AI

Other communications and social media training :

Bruno Guglielminetti is also one of the trainers for the webinars Formax series. Find out more at webinars .

Biography of Bruno Guglielminetti :

THEMES :

TECHNICAL REQUEREMENTS :

Balado de Bruno Guglielminetti

LISTEN TO :

Ses articles

What our customers say:

Colab innovation sociale et culture numérique

CHUM Research Center

The Media Word

Bibliothèques de Laval

MRCVR